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With so much competition on the market, the number of mobile app users continuously fluctuates. There are various reasons a user is initially intrigued to download a particular app. Perhaps the app has an appealing look, a catchy advertisement, is simple and engaging or has an online community. Conversely, users may leave a mobile app or MMOG if it fails to meet those marks. Therefore, you may be wondering why users have rejected your app in the first place, where they have gone, and what you can do as a developer to prevent user loss. We will consider ways to avoid user churn and apply retention by implementing predictive analytics.
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If you work in gaming development, the proper tracking of mobile game metrics is the key to success in mobile game business. As the mobile game industry continues to grow and remain highly competitive, the ability of a game to cut through the volume goes beyond whether or not the game is good, developers must look at the mobile game metrics to make the adjustments necessary to ensure the game is successful.
 As the gaming industry continues to be extremely competitive, it is important to ensure you are staying ahead of your competition especially when it comes to mobile game monetization. We explore how machine learning can help you stay competitive, retain players to grow and scale your mobile gaming business.
In a saturated mobile game market, it can be difficult to attract mobile gamers, but when you adopt player motivation marketing strategies, you can expand your audience, and find new players.
Churn is a universal problem for mobile gaming companies, but by learning from your churn data, you can increase player retention to help grow and scale your gaming business. You may never get your churn rate to zero, however there are various ways in which you can reduce it and retain players, but where do you start?
Are you a growing SaaS or gaming company? Would you like to reduce churn, re-engage with customers, and have more revenue per customer?
With Predikat, and our predictive analytics, you can get access to these key data points, and bring acceleration, predictability, and optimization to your team and your platforms. Without access to these key data points, it can be difficult to get insight into your customer profiles, and find ways to reduce churn while also finding ways to keep customers engaged and retain them. Many tools to help you better understand your churn and reengagement opportunities are too expensive or difficult to use. Predikat is launching a new tool with you in mind. We are looking for companies to participate in a free beta. If you are interested in Predikat, connect with us today. |
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